It seems madness to think that AT&T is to extend its exclusive Apple iPhone deal because this means that the likes of Verizon Wireless will miss out on the action; which indeed means some consumers will miss out.
Steve Jobs come on think about it for a moment, exclusive deals are great but it is all about people here, one network carrier is not the be all and end all in business it is about getting more customers from different carriers.
Take the UK for example O2 have an exclusive deal with Apple and its iPhone, what about all those that are loyal in the UK with Orange, T-Mobile, Vodafone etc, well it goes the same for those in the United States, you have Verizon Wireless who would be happy to be aboard we are guessing.
The last news says that the AT&T exclusive deal could run up to 2011; we have to hand it to AT&T though because its sales will be astonishing with the all new 3.0 coming soon, so far to date Apple has sold more than 4.3 million iPhones in the second half of 2008.
Should Apple think about other network carriers?