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Europeans not keen on Google Android

It would seem that the folks across the pond are not too keen on Google’s Android operating system. Over the past few months it’s presence has increased in the European markets but only slightly, and no where near as much as in the US.

The smartphone platform competition in Europe is vastly different, when comparing it to the US. BlackBerries and Windows Mobile phones have the lions share of enterprise users, with the iPhone and Android steadily catching up.

In Europe Nokia’s S60 platform and Windows Mobile have a much greater hold on the market, probably as Europe is Nokia’s home turf as such and it would seem that it’s strength there is quite unbreakable.

So many new models of Android are flooding the US carriers, and over the last few months Android has gained in it’s popularity in the US. However it is far from a success story in Europe. One suggestion is that that it could be a lack of awareness as to what Android is. So what will it take to increase the Android adoption. Source – informationweek.com

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