Vogue has now unveiled their Vogue Stylist application for the iPhone which is a free iPhone app that rather than deliver the editorial they see in an issue of Vogue informs iPhone users of the hottest trends from Vogue reports an article over on mediaite.

With Vogue Stylist for the iPhone users choose a trend such as knee-high socks and style the trend with the garments already in their own wardrobe, and if they like what they see they can navigate to instantly purchase the product.

As well as highlighting the season’s hottest trends, Vogue Stylist for the iPhone enables the user to unlock exclusive content such as special offers, discounts, invites and videos, and participating in the feature will be Gucci, Longchamps Paris, Valentino, Hudson Jeans, Kate Spade, Via Spiga and Nine West.

The Vogue Stylist for iPhone app is launching some 91 brands with in excess of 600 products and is available as a free download from the Apple iTunes App Store.