Phones 4 u will be giving contract customers the freedom to upgrade when they like, they can change their mobile phones as often as every six months. This means they do not have to wait the long dreary 18 to 24 months like they have been to upgrade.
Welcome to the new Phones 4U JUMP (Just Upgrade My Phone) launch, this is a new type of contract that offers flexibility where no upfront charges will occur, all customers need to do is initially pay an average added monthly cost of £2.99 to £3.99, these prices are dependent on the original JUMP contract chosen.
Even though JUMP has been tested since May of last year, the roll out will go national today, and will be offered in all Phones 4u’s 586+ stores, Phones 4u online and Phones 4u telesales by May 2012. Basically in a nutshell, customers can have the freedom of the latest smartphones that release. Many customers get highly frustrated that they have to wait a long time before they can upgrade their phone to a new one like the iPhone 4S for example, well JUMP allows users to do this at an earlier date.
Here is an example being on JUMP:
Example plans to upgrade to the new iPhone 4S on JUMP
A customer could take out a standard contract for a non-iPhone device on a £35 a month tariff. Alternatively they could purchase it on JUMP for £37.99 on a 24 month agreement
Today on JUMP £37.99
Split as
Airtime commitment with Orange £15.00
JUMP service agreement 24months £22.99Move to iPhone 4s after 6 months
Balance outstanding on JUMP
= 18months @ £22.99 £413.82
Trade in value of handset* £175.00
(You can trade in up to 2 more additional handsets to increase your total trade-in value and reduce your remaining balance further)Balance remaining £238.82
Split over new JUMP contract (per month) £9.95
(No need to pay upfront)Monthly cost of iPhone 4s on JUMP service agreement £28.49
+ £9.95 over 24monthsTotal new JUMP cost £38.44
Plus airtime (dependent on airtime package chosen) £20.00
New monthly commitment £58.44
Move to iPhone 4s after 12 months
Balance outstanding on JUMP
= 12months @ £22.99 £275.88
Trade in value of handset* £150.00
(You can trade in up to 2 more additional handsets to increase your total trade-in value and reduce your remaining balance further)Balance remaining £125.88
Split over new JUMP contract (per month) £5.25
(No need to pay upfront)Monthly cost of iPhone 4s on JUMP service agreement £28.49
+ £5.25 over 24monthsTotal new JUMP cost £33.74
Plus airtime (dependent on airtime package chosen) £20.00
New monthly commitment £53.74