Samsung now going after iPhone 5, won’t affect launch sales
Apple and Samsung have been locked in an ongoing legal dispute for quite a while now, as the two companies continue to fight it out in various courts around the world. Apple recently were awarded some damages but Samsung are still contesting the ruling with its own counter claims, and now Samsung is going after the iPhone 5 but it won’t affect launch day sales.
According to Reuters Samsung has announced today that it is planning to add the iPhone 5 to its existing lawsuits against its US rival, and the move may lead to a preliminary sales injunction of the new smartphone.
This new move from the company comes after Apple took pre-orders for over two million units of the iPhone 5 during the first 24 hours, and the handset will start arriving on consumer’s doorsteps and in stores from tomorrow.
The ongoing legal dispute between the two companies is taking place in ten countries, and the stakes are getting higher as they battle it out to become the top dog in the booming smartphone market. They are both increasing spending on marketing as we get closer to the busy holiday season rush.
A US court filing stated “Samsung anticipates that it will file, in the near future, a motion to amend its infringement contentions to add the iPhone 5 as an accused product”, and continued that going on “information currently available, Samsung expects that the iPhone 5 will infringe the asserted Samsung patents-in-suit in the same way as the other accused iPhone models”.
The company also said in a separate statement that its rival Apple is continuing to take legal moves, which “will limit market competition”, so Samsung are making moves “to protect our innovations and intellectual property rights”.
Leading up to the release of the iPhone 5 there were suggestions Samsung would hit back if the handset was released with 4G LTE compatibility, and with this latest development the legal battles between the two companies look to have a long way to go yet.
Do you think Apple and Samsung should just concentrate on providing great smartphones for their customers?
Comments
5 thoughts on “Samsung now going after iPhone 5, won’t affect launch sales”
Hell no! Their is no fun in that. I wanna see more cellphones wars. The battle of the phones must continue! ONWARD! ONWARD!!
Samsung, no offence but you guys are just fails. I don’t see any outcome of this :-/
It’s a joke these bloody top end devices cost so much money it’s only us the consumer that will end up paying in the long run they should just concentrate on making the best device thy can some people will want apple some will want Samsung stop the war and work together to keep producing more top end devices like the two top end smart phones on the market i phone 5 and galaxy s 3.
On one hand, yes they should just concentrate on making smartphones but on the other hand they both have the right to protect their respective investments in R&D and innovation. … One ironic twist is that if Samsung we’re successful to halt the sales of say iPhone 5, 4s and 4 they will cut their own revenue drastically as Apple account for 9% of it as Samsungs biggest customer. It is doubtful that Samsung would pick up all that lost revenue with increased sales of say the s3.
There is enough room for these companies to be successful. But they are not happy with a piece of the pie.
They should put all that effort on the wonderful smartphone technology. For example; better battery life!