HTC recently unveiled the mid-range Desire 816 smartphone, which will release in China this month followed by other regions in April. The company may have been struggling somewhat lately, but excellent pre-orders for the device in China have now led to a rise in shares.
In China, 450,000 orders for the Desire 816 were placed in the first three days of pre-orders, and it’s anticipated that the figure will soon have risen to 500,000. This is good news for HTC, as interest in the device has been so high that shares have now risen by up to 3.91%.
Shares earlier today were up to NT$146 ($4.82) and the target price of HTC shares has been increased by Deutsche Bank to NT$155 from NT$85. This upwards target price is an encouraging sign for HTC that phones such as the Desire 816 are the area the company should be focused on.
A further boost is expected soon when the flagship HTC One successor, known as the All New One or HTC M8, is officially introduced at an event that will take place on March 25. Do you think this is the beginning of better times for HTC?
Source: Focus Taiwan Via: GSMArena